SEO, John Allen

Search engine optimization (SEO) is a relatively new field of study that is in essence a new style of marketing for companies. With the advent of the Internet and the virtual shrinking of the world, any person located any where with an Internet connection is able to promote their business and products. SEO is one tool that is just beginning to be used to its potential. Individuals and communities of online forums and blogs pour hours into learning new processes and techniques to use for promoting their clients to the top the search charts. By relating keywords to websites of interests, people have begun to make large sums by promoting websites to their proper cliental.

            One individual, John Allen, has 25 years of sales and marketing experience, which involves file-sharing technology in his earlier years, a product he sold to Microsoft in 1998. He then worked with WireSpeed Communications process of taking advantage of the marketing possibilities available with Search Engines. During the 2000’s John has worked with many other companies and is making a living selling his SEO and Search Engine Marking skills.¹

            John Allen will be presenting a lecture for Student SEO Syndicate on April 3^rd introducing SEO. The lecture will begin at 6:30pm in Modern Languages Room 505. Anyone is invited to attend!


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